Catalogue
Catalogue
Object Type
Name/Title
Selling under the swastika : advertising and commercial culture in Nazi Germany
Primary Maker
Contributor/Publisher
Stanford University Press
Place
Production date notes
c2014
Physical Description
xii, 344 pages : illustrations ; 24 cm
ISBN/ISSN
9780804773553
9780804788830
Level of Current Record
Bib record
Member Object
Subject Category
Content
Part I. From Internationalism to "German advertising"
1. Advertising in the Weimar Republic
2. Coordination from above and below
Part II. Branding for the Volksgemeinschaft
3. Advertising and the everyday in peacetime
4. Buyers and sellers
Part III. Preparing for victory and surviving defeat
5. Advertising in the first half of the War
6. Ads amid ashes.
Public Access Text
Includes bibliographical references (pages 323-337) and index.
Collection Type
Reading Room
Copyright
All rights reserved
Last Update
19 Dec 2023
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