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Our purpose

We value connections to our people and our city; inspired ideas and the sources of inspiration; being relevant and future-focussed; innovative thinking and action.

As an organisation built on integrity and kaitiakitanga, we are committed to respecting and caring for the people who work here, collections housed within the Museum, New Zealand society, the environment and our heritage.

Our guiding principles

Me whaihanga tatou He Kōrahi Māori hei kaupapa rangatira, whai mana ano hoki ki te tu tōtika, ki te whakahaere ngakau ponotia i ngā mahi o Tamaki Paenga Hira me ona ringaringa katoa.

We are committed to constructing He Kōrahi Māori, a Māori dimension, at Tamaki Paenga Hira – Auckland Museum that is visible, valued and enduring and guided by the principles of mana whenua, kaitiakitanga and manaakitanga.

Mana whenua

Our strong partnerships with Auckland iwi form the foundation for our relationships with other iwi and communities.


We care for and provide access to collections and stories entrusted to us.


We welcome all our visitors with care and generosity, to provide great experiences.

Our vision is to enrich lives and inspire discoveries.

he oranga tangata Ka Ao

Our mission is to connect through sharing stories of people, lands and seas

Find out more

Learn more about the principles and people supporting the Museum's plans for its future: